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Mastering the Art of Streaming: Overlays, Sponsors, Emotes, Music, and Extensions

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Are you an aspiring streamer looking to take your streaming skills to the next level? Whether you’re a budding newbie or already have some experience under your belt, like with any job, there are tools and resources available that can make it easier for you. Twitch Chatbots are an essential tool for helping you moderate your channel and interact with your viewers. While most are very similar, some are easier to integrate than others, and each offers slight variations that may appeal to some over others.

Twitch Overlays and Graphics

One of the most important aspects of stream branding are the Twitch graphics you show on your channel. You will want to ensure they look professionally done and they complement your general gameplay or content.

While it is possible to create graphics on your own, many people prefer to outsource them as they are often reasonably priced. Some of the more popular brands for overlays, panels, and stream alerts are the following:

  • Own3d - Own3d has been passionate about building resources for streamers for several years. They have dozens of graphics packages that will provide everything you need to give your channel a makeover. The platform frequently adds new designs to their portfolio that appeal to many different types of streamers.
  • Nerd or Die - If you have some design knowledge but don’t necessarily want to build something from scratch, you are likely to love the products offered by Nerd or Die. While many people use the overlays as provided, they also allow you to modify them to suit your taste a little better.
  • Visuals By Impulse - If you are looking for quality custom graphics, check out the team at Visuals By Impulse. They put quality first and generally only work with people who know exactly what they want when outreaching out to them. That being said, they also have stream packages available if you want something quick.

Twitch Emotes

One of the first goals you should have as a streamer is to reach Twitch affiliate status. Once you achieve it, you will unlock the ability to have sub and bit emotes on your channel. As you stream content, your viewers will be able to donate to you and earn the ability to use these emotes along the way.

The following are a few places you get emotes for your stream:

  • Fiverr - Many streamers visit Fiverr when they want custom graphics for their stream. You can often commission emotes for $10-15 and uploads them to your channel shortly after receiving them.
  • Own3d - Own3d has both a static, and an animated emote maker, allowing you to create custom emotes based on your own physical features. They have many different styles to choose from.
  • BetterTTV - If you want to allow your users to use custom emotes before you reach Twitch affiliate, you can sign up for BetterTTV and sync your account to your channel. This is a great way to offer your audience perks immediately.

Twitch Emotes
Source: Own3d

Twitch Music

It is very important that you follow Twitch ToS and only play DMCA-free music on Twitch. Playing copyrighted music could result in your account being banned. For that reason, many streamers turn to one of the following services for their music:

  • Epidemic Sound - Epidemic Sound boasts a library of over 35,000 music tracks and 90,000 sound effects that are all royalty-free. They have music in all genres and allow you to make further customizations to make things that much better.
  • StreamBeats - StreamBeats was created by Harris Heller of Alpha Gaming in response to the DMCA takedowns on the platform. All tracks are free to use and stream on Twitch.
  • Envato Elements - If you have a budget, Envato Elements creates music, sounds, and graphics that you can use for your marketing and content creation.

Twitch Chatbots

Here are three of the most popular chatbots for Twitch:

  • Own3d Pro - Own3d Pro offers its users Twitch overlays, DMCA-free music, and a chatbot that you can use with your stream. As it encompasses many things that streamers need, it is a very popular choice.
  • StreamElements - StreamElements offers chat inlay, moderation, chat commands and even games that you can use on your channel.
  • Nightbot - Nightbot is a very popular chatbot. It will put alerts in your chat, help you moderate your stream, and allow your users to use chat commands.

Twitch Analytics

While you can look at some of your personal analytics on your Twitch dashboard, being able to look at the overall analytics of a game or other streamers can help you strategize for future growth. Here are a few of the more popular Twitch analytics tools online:

  • SullyGnome - SullyGnome was created as a passion project for tracking all analytics across Twitch. You will also be able to find a game picker that will help you narrow down the best games for you to stream to find channel growth personally.
  • TwitchTracker - Not only TwitchTracker compiles the analytics for games streamed, but it keeps track of the top-viewed clips. If you want to see what is trending on Twitch, visit this page and check it out.
  • Stream Charts - Stream Charts not only tracks Twitch analytics but also those of other platforms, such as Facebook Gaming or Trovo. You will need to sign up for an account to access some features.

Twitch Analytics

Twitch Extensions

Twitch extensions and plugins add a lot of value to your channel. Whether they interact with your viewers in game-form or keep track of your most loyal followers, they can help you reach your overall Twitch goals.

  • Amazon Blacksmith - Many streamers download the Amazon Blacksmith extension so that they can link to the gear (such as your MSI PC) they use on stream. They will earn some commission from products purchased by viewers who buy through the extension.
  • Stream Avatars - Stream Avatars allows your viewers to interact with pixel characters that walk along the bottom of your screen. They can pay Twitch bits through the extension, earning you a little extra money while they can interact with your content.
  • Stream Closed Caption - There are many viewers on Twitch who are hard of hearing. While most movies and TV shows have closed captioning available, it is a bit harder when you are live. That being said, this extension does a decent job of jotting down what you say when you say it, allowing you to be more accessible to all.

Twitch Sponsors

One of the more lucrative ways that streamers can potentially earn money is through gaming sponsorships. While top brands typically work with top streamers, there are many “beginner friendly” brands willing to work with smaller creators. Check out the following:

  • G Fuel - G Fuel is a sports drink company that is passionate about working with smaller content creators to grow their brands together.
  • Fatal Grips - Fatal Grips creates products for both PC and console gamers. Many streamers are passionate about showcasing their products and working with the company.
  • Affiliate Marketing - There are numerous affiliate programs available online. Whether you work with those promoted by your favorite games or the companies who develop your favorite products, you can earn some passive income by promoting brands through affiliate marketing.

Twitch Merch

Creating Twitch merch is a fun way to both personally celebrate your achievements, but also allow your followers to support you financially while gaining swag. Here are three merch creators that work with growing Twitch streamers:

  • Sellfy - Sellfy offers many different ship-on-demand products that your viewers will love. Not only do they offer physical products, but you can also work with them to create digital products, such as music and ebooks. You can even set up subscriptions through them.
  • StreamElements Merch - StreamElements makes creating merch simple and easy. You can create products such as hats, mugs, and more for your audience to enjoy.
  • Streamlabs Merch - Steramlabs offers many popular items, such as hats and t-shirts, that you can sell to your community. You are able to adjust the pricing of these items so that you control your profit from each sale.

Conclusion

In the end, it’s up to each individual streamer to decide which tools and strategies are best for their Twitch channel. Utilizing the right combination of these tools can help you maximize your viewership, engagement, and overall satisfaction with your streaming sessions. Keep in mind that no single tool or strategy is going to skyrocket your success as a streamer - it’s important to take time to try out different options and figure out what works best for you and your viewers.





How to Start Streaming Professionally
Chris Grayson is the founder of streamscheme.com, a website devoted to helping content creators build successful online businesses. He has a content and influencer coaching background, and he uses this knowledge to design actionable advice for new and intermediate streamers.

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